The global Cold Pressed Juice Market is estimated to be valued at US$ 737.3 Mn in 2023and is expected to exhibit a CAGR of 8.4% over the forecast period 2023-2030, as highlighted in a new report published by Coherent Market Insights.
A) Market Overview:
Cold pressed juices are made using a hydraulic press to extract juice from fruits and vegetables without applying heat, resulting in a higher nutrient content compared to traditional juicing methods. These juices are packed with vitamins, minerals, and antioxidants, making them a popular choice for health-conscious consumers. The growing trend of adopting a healthy and nutritious lifestyle is driving the demand for cold pressed juices worldwide. Additionally, the convenience and availability of a wide range of flavors and combinations have further contributed to the market growth.
B) Market Key Trends:
One key trend in Global Cold Pressed Juice Market is the increasing demand for organic and natural products. Consumers are becoming more aware of the benefits of organic farming and are seeking products that are free from harmful chemicals and pesticides. Cold pressed juices made from organic fruits and vegetables are perceived to be healthier and safer, leading to a surge in their popularity. Moreover, the trend of clean labeling, which emphasizes transparency in food and beverage products, is influencing consumers’ purchasing decisions. Cold pressed juice companies are focusing on offering organic and clean label products to cater to this growing demand. This trend is expected to continue driving the market growth in the coming years.
PEST Analysis:
Political: The political factors influencing the cold pressed juice market include government regulations and policies related to food safety and labeling. Changes in these regulations can impact the production and distribution of cold pressed juice products.
Economic: The economic factors influencing the market include disposable income levels of consumers and overall economic growth. As disposable incomes rise, consumers are more likely to spend on premium health beverages like cold pressed juice. Economic growth also provides opportunities for market expansion.
Social: The social factors influencing the market include growing health consciousness among consumers and the trend towards organic and natural products. Cold pressed juice is perceived as a healthier alternative to traditional juices, and consumers are willing to pay a premium for these products.
Technological: The technological factors influencing the market include advancements in juicing and extraction technologies. These technologies enable producers to extract juice from fruits and vegetables without losing the nutrients and flavors, thereby enhancing the quality of cold pressed juice.
Key Takeaways:
The global cold pressed juice market is expected to witness high growth, exhibiting a CAGR of 8.4% over the forecast period (2023-2030). This growth can be attributed to increasing health consciousness among consumers, who are actively seeking healthier beverage options. The market is also driven by the trend towards organic and natural products, as cold pressed juice is perceived as a healthy and clean label beverage.
In terms of regional analysis, North America is expected to be the fastest growing and dominating region in the cold pressed juice market. This can be attributed to the increasing demand for healthy and natural beverages, along with the presence of key players in the region. Europe is also expected to witness significant growth due to the rising trend of organic and natural products.
Key players operating in the cold pressed juice market include PepsiCo Inc., Suja Life, LLC, RAW Pressery, Juice Press, Preshafood, Evolution Fresh, Inc., Juice Generation, Liquiteria, Hain Celestial, and Juice Warrior. These players have a strong presence in the market and offer a wide range of cold pressed juice products to cater to the growing consumer demand.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
Money Singh is a seasoned content writer with over four years of experience in the market research sector. Her expertise spans various industries, including food and beverages, biotechnology, chemicals and materials, defense and aerospace, consumer goods, etc.