November 5, 2024
Xanthan Gum Market

Xanthan Gum Market is Accelerating towards Wider Adoption in Food & Beverages Industry

Xanthan gum is a polysaccharide produced through fermentation of carbohydrates by the bacterium Xanthomonas campestris. It is used as a thickening agent, stabilizer and emulsifier in various food and industrial products. Key properties of xanthan gum include high viscosity, stability over a wide range of pH and temperatures and ability to form stable emulsions. These properties enable its widespread usage in sauces, dairy products and other food applications for improving texture and shelf life.

The global xanthan gum market is estimated to be valued at US$ 897.8 million in 2024 and is expected to exhibit a CAGR of 7.2% over the forecast period 2024 to 2031 driven by its increasing adoption in the food and beverages industry.

Major Players In Xanthan Gum Market are CP Kelco, Jungbunzlauer Suisse AG, Fufeng Group, Deosen Biochemical, Meihua Holdings Group, Hebei Xinhe Biochemical and Kamil Food Emulsifiers. Xanthan gum finds its major application in sauces and dressings where it is used as a thickening and stabilizing agent. Other major application areas include dairy products, bakery products, meat and poultry products, confectionery products and pharmaceuticals. The ability of xanthan gum to synergistically interact with other hydrocolloids expands its usage in various product formulations for desired textural properties.

The Xanthan Gum Market Demand for convenience and packaged food and beverages is a major factor driving the xanthan gum market. Manufacturers are increasingly using xanthan gum in product formulations for qualities like enhanced mouthfeel, stable emulsions and increased shelf life. This trend is further propelled by the rising health-conscious consumer base preferring clean label products with minimal processing and preservatives. At the same time, the growing global baked goods market and expansion of food chains are providing meaningful opportunities for xanthan gum producers and suppliers.

One of the key trends observed in the xanthan gum market is the increased focus on alternate production methods. Traditionally produced through fermentation of carbohydrates, players are exploring enzymatic and chemical routes for more consistent production without relying on bacteria. This is aimed at stabilizing supply and reducing price fluctuations of xanthan gum. Moving production closer to consumption centers through local manufacturing is another emerging strategy by market leaders to ensure reliable supply and better serve regional demands.

Porter’s Analysis

Threat of new entrants: The entry barriers are moderately high due to the need to have specialized manufacturing facilities and access to raw materials.

Bargaining power of buyers: Xanthan Gum Market News Operates hat how Buyers have moderate bargaining due to the availability of substitutes such as guar gum, locust bean gum and cellulose.

Bargaining power of suppliers: Suppliers have moderate bargaining power as xanthan gum is derived from fermentation of specific carbohydrates like glucose, sucrose or lactose and suppliers have differentiated products.

Threat of new substitutes: Substitutes like guar gum, locust bean gum, cellulose and carrageenan pose minimal threat as they are not as versatile and have distinct functional properties compared to xanthan gum.

Competitive rivalry: The competition is moderate to high as the market is moderately consolidated and players differentiate based on purity, applications and research & development.

Geographical regions with highest market share in terms of value currently include North America and Europe. This is attributed to well-established food industries, greater product awareness and demand from industries like oil and gas in the regions.
Asia Pacific region is expected to be the fastest growing market during the forecast period due to increasing disposable incomes, rapid urbanization, growing population and expansion of end-use industries especially in China, India and other Association of Southeast Asian Nations countries.

Discover the Report for More Insights, Tailored to Your Language.

French German Italian Russian Japanese Chinese Korean Portuguese

*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it

About Author - Money Singh
+ posts

Money Singh is a seasoned content writer with over four years of experience in the market research sector. Her expertise spans various industries, including food and beverages, biotechnology, chemical and materials, defense and aerospace, consumer goods, etc.  LinkedIn Profile

About Author - Money Singh

Money Singh is a seasoned content writer with over four years of experience in the market research sector. Her expertise spans various industries, including food and beverages, biotechnology, chemical and materials, defense and aerospace, consumer goods, etc.  LinkedIn Profile

View all posts by About Author - Money Singh →